Digital Marketing

Digital Marketing | Online Marketing | Internet Marketing

What is Digital Marketing?

Digital marketing is an umbrella term for the marketing of products and services using digital technologies. Mainly on the Internet and also including mobile phones, display advertising and any digital medium. It’s also known as data driven marketing.


What are Digital Marketing techniques?

Digital marketing techniques such as search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation, campaign marketing, data driven marketing and e-commerce marketing, social media marketing (SMM), social media optimization (SMO), e-mail (direct marketing), display advertising, eBooks, and optical disks and games are becoming more common in our proceeding technology. In fact, digital marketing now extends to non-Internet channels that provide digital media, such as mobile phones (SMS and MMS), callback, and on-hold mobile ring tones.

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